Willie Sutton Rides Again

The answer to all your questions is MONEY! Don Ohlmeyer/Former NBC West Coast President This quote is most often used in relation to sports.  It made the news cycles again last week when the NFL, after claiming they were reinventing the kickoff for player safety, announced a plan to expand the regular season from 17 … Read more

Owning It

If you had the best-selling soft drink in America, wouldn’t you remind shoppers of that every day?  If you had a dominant share of the automobile market, wouldn’t you encourage non-buyers to experience the same joy of driving current owners have?  And if you had the most effective drug for treating a medical condition, wouldn’t … Read more

Build the Walz

Amelia Island/August 6, 2024/9:12 a.m. If you have not placed your bets on the Kamala Harris Veepstakes, it is not too late.  As I previously wrote about the efforts to replace Joe Biden at the top of the ticket, it was less important who picked up the baton, but how and why it was done.  … Read more

Back Asswards

If the major television networks are looking for mid-season replacements once the plethora of uninspired new fall programs are cancelled, let me suggest “Everyone Hates Roberts,” a sitcom which answers the question, “How did the Supreme Court of the United States’ become more despised than used car salesmen?”  [Note:  In a December 2021 Gallup survey … Read more

Rule of Three

The rule of three is a writing principle which suggests that a trio of entities such as events or characters is more humorous, satisfying, or effective than other numbers. The audience of this form of text is also thereby more likely to remember the information conveyed because having three entities combines both brevity and rhythm with having the smallest amount … Read more